You could smash out the best blogs and landing pages for your business, but if you don’t include keywords that are specific to your topic, your...
blog
Insights and inspiration from Hype HQ.
![Does Long Form Content Rank Higher on Google Search?](https://resources.hypeanddexter.com/hs-fs/hubfs/H%26D%20Long%20Form%20Content%20Blog.png?width=900&name=H%26D%20Long%20Form%20Content%20Blog.png)
We came across a stat that said “75% of readers want to read content that’s less than 1000 words” and it got us thinking! Knowing that Google’s...
![](https://resources.hypeanddexter.com/hs-fs/hubfs/2020/Compressed%20Images/5%20Useful.png?width=900&name=5%20Useful.png)
When I first dove into the universe of blog writing a few years back, I’m not ashamed to say I had all of the enthusiasm and none of the experience...
![Personas feature image](https://resources.hypeanddexter.com/hs-fs/hubfs/Blog%20/Blog%20Images/Personas%20feature%20image.jpg?width=900&name=Personas%20feature%20image.jpg)
It doesn’t really matter how awesome your product or service is if you don’t know who to sell it to. If you don’t know who your audience is, you...