What you need to know about Strategic Data Capture
Data & Analytics
If you work in a business and are feeling the pressure to collect and use data to grow your organisation, you’re not alone.
From customer satisfaction surveys to subscribing to a brand’s newsletter, data is all around us - and it’s the key to making critical business decisions and improving your customer experience. With...
One of Apple's most anticipated privacy changes in years has arrived with the release of iOS 14.5. The most notable and consequential feature included in the update is App Tracking Transparency...
The changes that businesses have been experiencing as a result of COVID-19 are having the unfortunate effect of an increase in scammers and hackers attacking businesses for their data, passwords and...
Just a few weeks ago, Google released news that stirred up the marketing world and forced digital marketers to rethink how their future strategies for PPC advertising would look: Within two years...
Imagine this: You have customers in your CRM, your customer service platform, and your marketing platform. Now think of what would happen if X person had just complained about the widget they bought...
Four years ago I was preparing one of New Zealand’s few $100m Ecommerce businesses to be part of an IPO.