Press Release: NZ HubSpot Agency Among World’s First Elite Partners

Elite partners of HubSpot from Hype and Dexter

Auckland-based automation agency Hype & Dexter has been named one of the first HubSpot Agencies in the world to achieve ‘Elite’ status, in addition to their HubSpot APAC Partner of the Year title and Advanced Implementation Certification.

Being ranked an Elite Partner by HubSpot is a great achievement for a company still under three years old, especially in the current business climate:

“It’s testament to the fact that we are a true APAC-spanning business”
CEO Ryan Watkins. 

“It’s testament to the fact that we are a true APAC-spanning business”, says CEO Ryan Watkins. 

“While NZ was in lockdown and we doubled down on looking after our current clients, our growth focus switched to Australia, where there was more mobility in the market. Even though we couldn’t get to our Melbourne office, we did manage to keep winning clients on the other side of the Tasman.”

With New Zealand operating at 'level 1', Watkins says he can see business confidence returning:

“Companies weren’t looking to make any big technology or transformation decisions during lockdown, apart from what they needed to do to keep operating. We can now see that changing, with business here now realising they need to continue to adapt, and there is movement in the NZ market once again. We’re taking to literally dozens of businesses here about major digital transformations.”

Here's what our Co-Founder, Romi Dexter, had to say on hearing the news:


The Elite HubSpot Solutions Partner Tier is extremely difficult to achieve, with agencies having to hit targets over 3 times those of the previous tier.

“This really sets us apart from the other HubSpot agencies in ANZ, including the Diamond ones”, continues Watkins. “It’s testament to the expertise of the team across all aspects of working with HubSpot - campaigns, configuration and integration - and to the support the HubSpot has given us along the way.”

Hype & Dexter plan to continue their growth within NZ as well as their expansion into Australia, with their goal to become the largest sales & marketing automation agency in the APAC region.


“Hype & Dexter has set a great example for how agencies can help their clients grow better with the HubSpot platform. I’d like to congratulate Hype & Dexter, a top APAC partner, on reaching elite status in our partner program.”

- Katie Ng-Mak, VP, Solutions Partner Program, HubSpot


About Hype & Dexter

Hype & Dexter is officially APAC's top-ranked HubSpot Solutions Agency, ranked #7 globally, and an Elite tier HubSpot Partner. They deliver full-stack growth platforms for Marketing, Sales and Service systems from start-up to Enterprise.


About HubSpot

HubSpot is a leading growth platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, over 68,800 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to Grow Better. 

HubSpot has been named a top place to work by Glassdoor, Fortune, The Boston Globe, and The Boston Business Journal. The company is headquartered in Cambridge, MA with offices in Dublin, Ireland; Singapore; Sydney, Australia; Tokyo, Japan; Berlin, Germany; Bogotá, Colombia; and Portsmouth, NH.

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